Green Businesses That Are Greenwashing
The Green Business League is on a movement to elevate the level of play when it comes to Green certification. Many websites are craftily designed to persuade the guest that the company is a “leader” and offers a “highly credible” certification. Worse yet, you cannot depend on the worth or brags made on these website either. With a lot of choices for Green certification, the problem is identifying the “Real Deal” among the crowds of clamoring websites. Part of the dispute this company faces is being heard over the hundreds of fake certifications. Looks can be misleading, and this is accurate for so many of the Green certification homepage.
Why are the phony Green certifications so popular? Well, imagine the profit of selling something worth $5.00 or $500! There is nothing to most of the voluntary-compliance, self-assessment programs except to pay the fee online and download some forms. No one checks on the compliance, no one asks questions, and you get a Green certification in minutes. It is as easy as downloading an iTune, except the buyer is paying far more than these programs are worth. No wonder that other Internet entrepreneurs are getting in on the lucrative game of greenwashed credentials.
The display of a Green certification implies that there was a stern review of the processes whereby the customer is guaranteed that the brag is backed up by truth. The exhibit of a Green certification should necessitate more than a fee and some downloaded agreement forms. Now, not only is the buyer of these greenwashed qualifications being deceived; they are also misleading their clientele. This is done on purpose, part of their appeal, and an intentional effort to trick the general public. Internet purchased certifications predict clients will see their purchased certification on identical terms as an earned certification.
This is why the Green Business League is king of the hill when it comes to Green business certification. They execute a live audit on every single certification awarded. While this procedure may cost more than an Internet certification, any business afraid for its integrity needs to do so by a program that has truthful and recognized standards, independent audit, and a certification that can be esteemed by all. This is a certification that cannot be bought, it must be earned.
Companies known for high standards are turning to the Green Business League for their professional auditing service. The reason is that there are more than 375 Certified Green Consultants nationwide and in Canada. They are placed in nearly every community and city, and ready to perform a serious assessment and review of a business operation. Generally, most companies have already made improvements, and these are noted. With several suggestions by the Green consultant, almost any company can make the necessary improvements and reach the 100 point level of silver certification.
Like many things in life, the easy way is not always the right way. Everyone knows that if it is too good to be true then it probably is. The GBL Green Business Certification has always been the national standard that the others cannot match, and the standard we require in a world that requires more than a fake and cheap certification.
The Green Business League can honestly certify any company that is dedicated to having green products, services, and practices. Green Business League has Certified Green Consultants all over the world that can help your company cut cost, appeal to new clients, and improve your business.
